Mail, Beginner's Guide
With all the recent news about printed catalogs and mail making or breaking retail sales (Nordstroms, JJill), and the proven uptick in print response rates (averaging 5%), many marketers are considering adding -- or expanding -- their traditional channel offering with print.…
At Midwest Direct, we have the team to get your mail projects out the door and to your clients quickly and with as few touchpoints as possible. If your mailings have gotten too complicated or…
Case Studies
The Challenge Due to continued growth, our client found it to be increasingly difficult to manage steadily expanding mail processing while meeting the Postal Service’s tight delivery deadline. The…
When you include our team in your print process we can help you save time and money while improving response rates. Our print team can help you to design a printed mail piece that will capture your…
Over the years Midwest has found many good resources that have helped us with various print projects. We have shared some of our favorite blog posts on our LinkedIn and Twitter feeds, and we have…
Today’s print buyer wants the best possible value delivered with their campaign. Midwest Direct enhances our print partners with complimentary marketing services, expanded data, and deep dive analytic…
Marketing
We’re coming to the end of our tradeshow season. This year was a blast and we were so lucky to be a part of five wonderful shows this year. We’re still looking forward to the Proforma Convention, but…
Editor’s Note: Mail piece design affects your mailing costs, your brand image and the effectiveness of your campaign. With all that at stake, you’d think it would one of the most important elements in…
To support client demands for digital color, Midwest Direct has installed Canon's revolutionary ColorStream® 3900 digital color printing system. The printer combines advanced inkjet technology and…
Marketing
If you were to grab your keys right now, what would you see? House and car keys most likely, but perhaps a few loyalty cards as well. Whether it’s GNC, Walgreens, or even one for your local gym,…
