With all the recent news about printed catalogs and mail making or breaking retail sales (Nordstroms, JJill), and the proven uptick in print response rates (averaging 5%), many marketers are considering adding -- or expanding -- their traditional channel offering with print.…

As a communications delivery company, we know how important it is for you to know when your messages have been delivered and what the response rates are.…

Mail enjoys one of the best response and engagement rates available in marketing today. However, it is also a demanding channel that requires expertise and experience to manage well.  Midwest Direct…

At Midwest Direct, we have the team to get your mail projects out the door and to your clients quickly and with as few touchpoints as possible. If your mailings have gotten too complicated or…

Who should participate? Mailers who want to qualify for a 2% discount in postage and will release mail between Sept 1 and November 30, 2019  If you’re mailing between September 1 and November 30th,…

Did you know you could save money by getting rid of your postal meter and letting us do the work for you?…

Commingling your mail may seem intimidating to any marketer who has never done it before. You’ve probably heard that commingling can save you money or help your direct marketing mail get out more…

Overview Want to save on postage and improve ROI with your next mailing? Here’s a quick overview of some of the best methods. Start by improving your potential ROI and check for potential additional…

Whether you’re beginning to explore becoming a USPS Seamless Acceptance provider or already running Seamless Parallel, you can learn about the challenges and benefits of our journey in becoming a USPS…

YES!   Direct Mail does rule when it comes to response rates. You’ve probably heard direct mail is making a big comeback --especially in the form of catalogs. We’ve seen a distinct uptick lately in…