In the digital era, direct mail still stands strong as an effective way to connect with your audience. However, ensuring that your mailers reach their destinations on time and within budget requires…
At Midwest Direct, we’ve always been committed to delivering exceptional service and solutions tailored to our customers' needs. Today, we’re thrilled to announce an exciting new chapter for our…
Reprinted and adapted from USPS The new year brings fresh opportunities to enhance your mail campaigns, and the USPS Integrated Technology Promotion is your chance to lead the way. With the promotion…
The following is a press release reprinted here for our clients and partners to access. 360Advanced posted the original release on January 3rd, 2025.Midwest Direct, a trusted company in data…
Announcing the 2025 USPS Mailing Promotions: Innovation Meets Savings Reprinted and adapted from USPS The United States Postal Service is back with its annual lineup of mailing promotions for 2025,…
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As a Midwest Direct customer, you're eligible for our observations of your 2021 projects, and our insights for areas where we can help improve your business or offer ideas for you to integrate into your 2022 marketing strategy. …
The following is a press release reprinted here for our clients and partners to access. The original release was posted on March 8th at…
Data
We are all well aware that prices are skyrocketing, forcing businesses everywhere to pass the price increase along to their customers -- a necessity of doing business that none of us relish doing! Given that we have had to implement price increases to our clients, because of the rising cost of, well -- everything -- we thought it might be time to pass along a few good reminders of how to get the most for your money every time you mail. Here are a few of our suggestions.…
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Better Data Tactics for Better Catalog Sales Our catalog programs start with data and end with data. To get better results, you need to understand best practices with data management from the planning stages through production, mailing, tracking results, accurate source attribution, and sales/marketing analysis. Here you'll find deep dives into all you need to build, launch and accurately report on your next catalog campaign.…
The National Association of Presort Mailers (NAPM) at its recent 2022 Annual Conference recognized Richard Gebbie, CEO, Midwest Direct, Cleveland, OH, with the prestigious NAPM Sue Foster Award. “Rich…
