QR code Archives - Midwest Direct

blog

January 10, 2018

  Consumers are constantly being asked to download apps, “like” social media pages, share links and scan codes. In a world where engagement is king, marketers must decide whether tools like augmented reality, virtual reality and near-field communication make sense to use in their own marketing mix, then determine how to use them. Below is Read More

June 6, 2017

Do you remember when QR codes were the big thing in advertising? It seemed almost impossible to get anything, even a bag from McDonald’s, without that futuristic-looking barcode on it somewhere. It was the perfect way for companies to draw people to their websites all while making them feel like they were witnessing magic take Read More

October 14, 2015

In case you haven’t heard, print mail pieces are cool again thanks to great designs, and to smart technologies enhancing delivery and customer experience. And of course, digital marketing is increasing in impact and importance.  It’s when you combine classic mail pieces with smart digital marketing – and boom – an instant, powerful “new” marketing Read More