omnichannel marketing Archives - Midwest Direct

blog

October 26, 2018

A Strategic Marketing Campaign involves much more than just scheduling social media or developing a flyer. Before you jump into developing your plan, you need good answers to the following questions: • Who is your audience? • Why are you developing this campaign? • What is the mission of this campaign? • How will you Read More

May 31, 2018

The journey of purchasing is becoming more and more complicated every day for retailers, and customers are expecting it to get easier and easier for them. That being said, the purchasing process has become a nightmare for marketers around the world. While a lot of marketers have adopted multichannel marketing (multiple, disconnected channels for customers Read More

September 27, 2017

Omnichannel Marketing and Retail Shopping Habits Boosting Retail Sales How many times have you thought about visiting a store ten minutes away, only to resort to just ordering what you wanted online? Thanks to Amazon Prime, as well as an influx of online stores offering free shipping, it is becoming more tempting than ever to Read More

June 15, 2017

The shopping malls of yesteryear are dwindling, bookstores are closing their doors, and well-known department stores are struggling to stay afloat. The reason why is obvious: more and more people are seeking the convenience and variety that online shopping provides. New online businesses are started every day, and they often turn to online advertising to Read More