nonprofits Archives - Midwest Direct

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June 5, 2019

Midwest Direct and Wigs for Kids, a local charitable organization, have a long-standing relationship. Midwest Direct founder, Jim Gebbie, and Wigs for Kids founder, Jeffrey Paul along with many long-standing board members and Wigs for Kids staff members have logged many hours over 30+ years to build and grow Wigs For Kids. This charitable organization Read More

December 12, 2017

The end of a year is a great time for reflection and, of course, planning. Donor appeals and volunteer events are the heart of any nonprofit, but costs can quickly add up, leaving nonprofits struggling to stay within budget and spread their messages effectively. When planning for 2018 campaigns, incorporating direct mail is a must Read More

June 22, 2017

Ten years ago, nonprofits sent out the same types of direct mail pieces in droves, and they hoped that the message would stick. Now, with the decline of success in email-based marketing, direct mail is back in the spotlight – and it’s getting smarter every year. We live in a world where individuals, especially millennials, Read More