IMb Archives - Midwest Direct

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January 21, 2016

The Problem: Costly Duplicate Barcodes Data departments are generating duplicate barcodes for some of the mail their Lettershops are giving to comminglers. This is a serious problem that’s burning mailers of record like Midwest, left on the hook for potentially steep postal assessments and fines. Let’s start by getting a handle on the definition of Read More

October 22, 2015

What is an Intelligent Mail Barcode? In early 2014, the IMb™ replaced earlier USPS barcodes including the POSTNET™, ACS™ and PLANET™ barcodes.  The USPS’s vision behind the IMb is focused on offering mailers maximum visibility, and access to real-time data, for their mail pieces in the mail stream. Why do I care? The IMb is Read More