cookies Archives - Midwest Direct

blog

February 25, 2019

Targeted Display Ads are a new tool available in the Display Ad space.  They look and act like traditional, search-based, PPC (pay per click) ads in many ways, but there are a few key differences; such as they don’t require a search to appear, and no cookies are used for tracking. So there’s no way Read More

February 22, 2018

Here’s What You Can Do About Ad Fraud Today Ad fraud is extensive, invasive and a very hot topic with marketers.  Although this is a complex problem, there are a few simple steps direct marketers can take now to clean up online campaigns while still marketing to your valuable customers and prospects. While it is Read More

October 12, 2016

Leave it to the internet to devise a way for us to hate what would normally be a favorite dessert of many: not warm, chewy in the center or made from a secret family recipe that goes way back, we’re talking about cookies of the browser variety – otherwise known as HTTP cookies. These powerful Read More