content marketing Archives - Midwest Direct

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December 18, 2017

From productive apps to mail-inspired playlists, we’ve reviewed our most beloved marketing tools of the year: Organizational Trello: Interactive boards and cards allow users to organize tasks, track projects and collaborate with other members in a fun and easy way. Midwest jumped on the Trello bandwagon a few months ago, and it’s been a great experience Read More

October 24, 2017

  download ebook     This October, what is scarier than ghosts, goblins, or (dare we say it?) breaking your iPhone? How about zero clickthroughs on your content? (EEEEK!) Your content is the foundation of your brand. You work hard to create compelling messages to tell your company’s story, make products pop, connect with your Read More

December 23, 2015

You can’t walk past a group of marketers without hearing the phrase “content marketing” seven times.  That’s a slight exaggeration, but content marketing continues to be a buzzword we’ll hear this coming year – and for good reason.  Content marketing is cost-effective, positions you as an expert, and helps convert cold leads to hot. In Read More

December 17, 2015

When we think Content Marketing, we often think entirely in terms of digital. And when it comes to SEO, of course our minds go to keywords, links, content and all that good stuff. But how many of us think, “Hmm, how can a direct mail piece help my content marketing and SEO efforts? This writer Read More