commingling Archives - Midwest Direct

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September 30, 2018

Today’s print buyer wants the best possible value delivered with their campaign. Midwest Direct enhances our print partners with complimentary marketing services, expanded data, and deep dive analytic offerings, outsourced print production and commingled mailing services. Our unique combination empowers print partners to offer increased value to their print clients. Marketing Services Your clients want Read More

August 10, 2018

We’re coming to the end of our tradeshow season. This year was a blast and we were so lucky to be a part of five wonderful shows this year. We’re still looking forward to the Proforma Convention, but thought we would throw together a quick recap to make sure you didn’t miss anything.    Steel Read More

July 27, 2018

If you were having trouble paying your personal bills each month, you would quickly figure out that you needed to make more money or cut expenses — and you might have a real sense of urgency about it. You might start shopping at different stores, buy a car with better gas mileage, etc. You would Read More

January 15, 2018

  Is your business looking to free up heavy mailing costs or de-bloat your CRM of inaccurate contact records? Let us help get you back in shape!    Data Hygiene Your business may be spending money marketing to customers that aren’t even getting your messages. A good data cleanup can help correct contacts that have Read More

December 12, 2017

The end of a year is a great time for reflection and, of course, planning. Donor appeals and volunteer events are the heart of any nonprofit, but costs can quickly add up, leaving nonprofits struggling to stay within budget and spread their messages effectively. When planning for 2018 campaigns, incorporating direct mail is a must Read More

November 8, 2017

When our clients grow, we grow with them. In 2013, Dan Loughney of InnerWorkings sought out Midwest Direct’s help to send out 200,000 postcards with multiple weekly drops for one of his clients. After several months of never missing a mail date, as well as unbeatable postage discounts offered through commingling the mail, Loughney’s client Read More

October 17, 2017

In case you haven’t heard already, goldfish are beating us. Studies have shown that the average attention span has dropped from 12 seconds in 2000 to 8.25 seconds in 2015. Goldfish have a 9 second attention span, making them the slightest bit more aware than we are. On-demand access to information, paired with living in Read More

September 7, 2017

“First pass, second pass, one pass, two pass.” It almost sounds like something straight out of a Dr. Seuss book, but these terms hold great importance when it comes to how efficiently mail is handled, and the postage discounts that come with it. Most commingling vendors sort mail using a two pass system. During the Read More

February 5, 2016

8 ways to save money on postage costs Anyone making decisions about an organization’s mailings and postal budget will benefit from understanding the postage savings methods we’re presenting here. From envelope selection and mail piece folds, to production and presorting, to understanding commingle, co-pal and the costs of freight, this article has you covered. Let’s Read More

January 19, 2016

Bad news!  By itself, your mail probably doesn’t qualify for the best postal discounts.      What can you do, to save on postage?     First, go ahead and produce your mail. (Lettershop Manager Sam Mazzola and VP of Sales Sean Gebbie run a letter inserter, while Customer Service Rep Al Brewer looks on) Read More