clean data Archives - Midwest Direct


November 13, 2015

  Undeliverable-as-addressed. It’s a thorn in the side of mailers and direct marketers everywhere. And undeliverable-as-addressed (UAA) mail can appear to be tough to avoid, with 40 million-plus Americans moving every year. The USPS estimates that at least 8% of standard mail is undeliverable thanks to an incorrect address – we’re talking about either missing Read More