Reprinted and adapted from USPS
The new year brings fresh opportunities to enhance your mail campaigns, and the USPS Integrated Technology Promotion is your chance to lead the way. With the promotion period now open, this promotion offers a 3% discount on eligible mailings that integrate cutting-edge digital technologies. Whether you're exploring augmented reality or leveraging voice assistants, it’s time to bring your mail to life and engage your audience like never before.
And here’s the best part: while you’re launching your tech-enhanced campaigns, you can also register for the upcoming Tactile, Sensory, and Interactive Promotion, which begins February 1. Together, these promotions provide exciting ways to connect with your customers and save!
Why Choose the Integrated Technology Promotion?
In today’s digital world, interactive and technology-driven experiences grab attention and boost engagement. The Integrated Technology Promotion allows you to seamlessly bridge the gap between physical mail and digital experiences.
Eligible Technologies Include:
- Augmented Reality (AR) and Virtual Reality (VR) to immerse your audience in a unique environment.
- Near Field Communication (NFC) for a tap-to-connect experience.
- Video in Print to deliver dynamic visuals directly in your mailpiece.
- Voice Assistant Integration for hands-free interaction.
- AI-Powered Features, like personalized recommendations or interactive QR codes.
Promotion Details
- Discount: 3% off at Postage Statement line level
- Registration Period: (OPEN NOW!) Nov. 20, 2024 – Dec. 31, 2025
- Promotion Period: Pick any 6 consecutive months in 2025
- Eligible Mail: Marketing Mail & First Class Mail
Start planning your campaign now to make the most of this innovative promotion!
Looking Ahead: Tactile, Sensory, & Interactive Promotion
While you’re exploring technology integrations, don’t miss out on the Tactile, Sensory, and Interactive Promotion starting in February. This promotion encourages businesses to create mailpieces that engage multiple senses—like specialty textures, unique finishes, or reactive inks.
- Discount: 4% off at Postage Statement line level
- Registration Period: (OPEN NOW!) Dec. 15, 2024 – July 31, 2025
- Promotion Period: Feb. 1 – July 31, 2025
- Eligible Mail: Marketing Mail & First Class Mail
Combining these promotions can elevate your direct mail campaigns into unforgettable customer experiences, with layered savings!
How to Get Started
- Pre-Approval: Submit your mailpiece sample through the Mailing Promotions Portal on the Business Customer Gateway.
- Enrollment: Once approved, enroll in your selected promotion.
- Launch Your Campaign: Start mailing during your chosen promotion period and enjoy the savings!
Need Guidance? We’re Here to Help!
Don’t let the complexities of technology and mailpiece design hold you back. Our team of experts is ready to assist you with:
- Selecting the Right Technology: Explore innovative options tailored to your goals.
- Navigating Pre-Approvals: Ensure your designs meet USPS requirements.
- Maximizing Savings: Combine promotions for maximum discounts and impact.
Contact Us Today! Whether you have a question or need hands-on guidance, we’re just a call or email away. Schedule a consultation and kickstart your 2025 campaigns!
Take the First Step Toward Innovation
The Integrated Technology Promotion is your gateway to redefining how your business communicates through the mail. With Tactile, Sensory, and Interactive Promotions just around the corner, now is the perfect time to embrace new strategies and captivate your audience.
And don’t miss out on the other 2025 promotions! Check out our blog here for a full breakdown of all the ways you can innovate and save this year.
Register today and lead your industry with campaigns that truly stand out!
