Direct Mail Color Theory For Nonprofit Organizations

Marketing

Direct Mail Color Theory For Nonprofit Organizations

Have you ever noticed that different colors make you feel different emotions? Do Target®’s bright red advertisements give you a sense of urgency? Do McDonald’s® bright yellow advertisements make you…

Good Work for a Good Cause

Case Studies

Good Work for a Good Cause

Midwest Direct and Wigs for Kids, a local charitable organization, have a long-standing relationship. Midwest Direct founder, Jim Gebbie, and Wigs for Kids founder, Jeffrey Paul along with many…