Small business owners know they could benefit from advertising with Google Ads. Most just don’t have the time to learn how, nor the money to hire an ad agency to do it for them. Owners put off this…

We get a lot of requests for our direct marketing glossary of terms from partners and customers.  Here's a link to Midwest Direct's glossary of direct marketing terms, and we've included some other…

At Midwest Direct we constantly hear about the “walled gardens” of social media and how difficult it is to turn those connections into leads. A lot of small businesses use social media ads and online…

Finding new customers for your business this season is mission-critical. Our digital+post campaigns make reaching your prospects and clients in multiple channels EASY. Our campaigns include a…

The global pandemic greatly changed the perspectives and daily lives of people across the world. Social distancing has become a necessity and people have had to adapt to the constant changes and…

At Midwest Direct we spend a lot of time talking about the marketing formula: List, Offer, Creative, and Channels. We can offer in house services with List, Offer, and Channels, but building the…

You know when you get a mail piece addressed to “Current Resident,” and you instantly move the piece - both mentally and literally - over to the junk pile?The simple secret to avoiding the junk pile…

Millennials are a controversial generation – regardless of your opinion, millennials are one of the largest generations since the baby boomers and are making a huge impact on the world. Millennials…

Finding new patients for your business is mission-critical. But doing what it takes to be successful at that takes a lot of time and money. If you could buy one list, add your existing patients into…

You may have already read about our digital+post political tool, Political Powerup, to help you revolutionize your mail and get your political campaign seen by everyone. What you may not know is we…