February 2017 - Midwest Direct

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February 27, 2017

If you work for the government, a collection agency, insurance company, or even a law firm, you probably are extremely well-acquainted with certified mail. You may, in fact, even depend on it for your job to be successful. From ensuring that important documents are delivered on-time to collecting signatures for your records, certified mail is Read More

February 13, 2017

As an avid fantasy football participant, I often hear experts warn to not “fall in love” with any particular player. Why? Because the attraction (i.e. infatuation) with that player, whether it’s due to a hot tip from a friend, or a hometown player (a “homer”), often leads to disappointing results, poor performance, and perhaps a Read More

February 3, 2017

In the first half of our Know Your Envelopes series last month, you learned about different window types and the materials used to make them. This time, let’s talk about seals (no, not the cute ones you find at the zoo) and how to pick the best one for your direct mail campaign. Choosing the Read More